Manage product development with Coyaba
From design to final market launch, product development involves many steps and requires the skillful coordination of multiple stakeholders. To increase productivity, agility and peace of mind throughout this complex project’s lifecycle, Coyaba’s ultra-collaborative solution is your best ally!


TOOLBOX
Discover Coyaba’s features for product development
Coyaba brings together a number of advanced features to help you optimize your entire product development management process. Among these, discover in particular:

Your Coyaba workspace includes a large range of innovative and customizable tools, designed to facilitate teamwork and optimize the management of your processes. Prioritize and assign tasks; set deadlines; track the progress of each stakeholder and gather all the data necessary for product development in one place. On your workspace, you can also add all of the stakeholders involved in the project (marketing team, supply chain, R&D, testers, management, etc.).D, testeurs, direction…).

With the Achievements feature, you can get an overall view of your product development at a glance. View the progress of each stakeholder in real time, and celebrate successes as a team! Not only does this tool enable you to keep continuous control over your schedule, but it also boosts the productivity, motivation and commitment of all stakeholders involved in product creation.

Whether it is the choice of design, features, packaging, raw materials, marketing strategy, etc., product development involves a multitude of collective decisions. To streamline and speed up these decisive steps, Coyaba has thought of everything! The Decisions tool enables you to create a standardized decision-making process, so that each stakeholder can make the decisions they are responsible for at any given time. You will therefore save valuable time and reduce unproductive and disorganized back-and-forths.
USE CASES
Regardless of your Product objectives, Coyaba helps you achieve them
Here are a few examples of how to use Coyaba for your Product teams:
Launch of a new product
Market research, value proposition, ideation, prototyping, design, validation, testing, marketing, maintenance, etc. The launch of a new product on the market involves multiple stages and many stakeholders (development teams, design teams, project managers, marketing director, product owner, etc.). Coyaba helps you organize all processes and facilitate the coordination of all people involved. With the At a glance feature, you can view analytical data, analyze major trends and identify areas for improvement using personalized key performance indicators (market penetration rate; conversion rate; customer retention rate; turnover; customer satisfaction rate, etc.).

Product project management
Coyaba supports you regardless of the type of product you have to manage: launching an IT product (SaaS, website, mobile application, etc.) or consumer product; developing a portfolio of existing products; adding features; managing customer feedback; withdrawing a product from the market, etc. Our ready-to-use collaborative solution helps you simplify the day-to-day work of your Product teams and adeptly manage extremely sensitive projects. Organize and delegate tasks, respect deadlines, collect and manage data; facilitate decision-making and ensure that market launches meet user expectations.

Remote work
When working remotely, the proper coordination of stakeholders can be severely tested and, if not well managed, can have a negative impact on the smooth creation of the product. In the face of such challenges, Coyaba helps you supervise teams with agility, and establish open and transparent communication, which will limit the risk of errors, ambiguities and misunderstandings. With its many integrated communication tools (chat, instant notifications, videoconferencing, etc.), you can communicate seamlessly with all stakeholders involved in product development: service providers, employees, suppliers, department managers, testers, etc.

ABOUT US
Why Coyaba?
